A Website That Wows? Tide and Ink’s Squarespace Magic
A screenshot of the Tide and Ink Website Creation webpage with a wave building.
The good ol’ website. Where businesses go to look professional… or accidentally fall into the digital equivalent of a rusty old shed on Google.
Does this sound familiar? If you've ever looked at your website and felt that ‘this could use a little magic,’ then you’re not alone. In fact, a good website is the single most important online asset for your business—your welcome mat, your shopfront, your brand all rolled into one clickable hub.
But here’s the problem: building a new website can feel daunting. Between the design, the content and the unending maze of “What exactly does SEO mean?”, it’s easy to get bogged down. That’s where Tide & Ink comes in! We’re here to bring fresh ideas, clever copy and—drumroll, please—the trusty Squarespace platform to make the website building process not only achievable but downright enjoyable.
A weathered, outdated rusty shed painted green and red to hide its age. It stands slightly crooked, with peeling paint and a rough, rustic charm.
Problem: A Tired, Outdated Website
Let’s face it, having an outdated site is like handing out business cards with Comic Sans font: it might have seemed like a good idea in 2005, but these days, it’s a bit tragic. (If this is you, please see me after class).
Your website should reflect your business at its best, showing off your brand’s style and values in a way that makes visitors feel right at home. But what if your current website is tired and your time (or budget) is limited?
Many small business owners wrestle with this very dilemma. They’re after a polished, welcoming online space, but they’re wary of the cost, time and techie stuff involved in building it from scratch. Enter Squarespace, an intuitive website builder perfect for businesses who want something stylish, functional and manageable without needing a computer science degree and a tweed jacket.
A vibrant Squarespace homepage featuring bold pink, red and blue tones, with a sleek, modern design and intuitive navigation elements.
Solution: Why Squarespace and Tide & Ink Are a Match Made in Website Heaven
The beauty of Squarespace lies in its simplicity and flexibility. Squarespace websites look amazing straight out of the box, with sleek templates that we can tailor to suit your unique brand. Whether you're a trendy café, a bustling online shop or a charming holiday rental, there’s a design style just waiting for you. Plus, with mobile-optimised pages, you can rest assured that it will look just as sharp on a phone as it does on a desktop.
With Tide & Ink in the mix, we don’t just stop at the visuals. Our approach to content—yes, the words people actually read on your site—focuses on building trust and connection with your visitors. From cheeky taglines to heartfelt “About” pages, we’ll help create a narrative that resonates with your audience. And let’s not forget SEO. Sound intimidating? It’s not with us on your team! We’ll sprinkle those SEO keywords into the text in a way that feels natural and boosts your site’s visibility without the need for tech-jargon headaches.
A slick looking website layout shown on an iMac in a light, airy office space.
The Benefits: A Fresh Site That Works Harder (and Smarter)
A professionally crafted website gives you a polished look, yes, but it also works as a 24/7 employee, drawing in new clients, answering FAQs, showcasing your latest projects and more. With Squarespace, you don’t have to worry about endless updates or fiddly adjustments—it’s reliable, user-friendly and ready to support your business as it grows.
Ready to Get Started?
If you’re staring at that old site, wondering if it’s time to give it a fresh face, let Tide & Ink guide you through a fun, streamlined website revamp using Squarespace. Together, we’ll create something you’re proud to share—minus the hassle and plus a whole lot of personality. Get in touch today to talk ideas, dreams, and all things digital!