Project 2: Introducing Circe’s: Ponsanooth’s Healthy Pizza Haven – Fresh, Local, and Full of Heart
Client: Circe’s Pizza – a family-run, veggie-forward pizza outlet based in Ponsanooth, Cornwall
Services: Blog Writing & Storytelling
Industry: Hospitality & Takeaway
The Brief: The client wanted an engaging and SEO-optimised blog post to promote the launch of their new pizza takeaway service, Circe’s. The blog needed to capture their brand values of health-conscious, locally-sourced ingredients while appealing to both families and health-minded customers.
Our Approach: Introduce Circe’s as a new local pizza takeaway with a focus on fresh, healthy, homemade food.
Highlight their use of locally-sourced ingredients and unique, mindful approach to pizza.
Include specific details like menu options, opening hours, and a promotional offer for the launch event.
Write with a fun, approachable tone that reflects the village community and family-run ethos.
Outcome: One SEO-rich blog post, approximately 800 words, written in an entertaining and informative style.
Optimised for keywords such as "healthy pizza," "local ingredients," and "Ponsanooth pizza takeaway."
Client Feedback: "Mate, that's a whole new class! The blog you wrote for Circe’s Pizza exceeded all expectations. You captured the essence of our family business perfectly, and your writing really brought out the warmth and community spirit we wanted to convey. The tone was spot on – fun, engaging, and informative – exactly what we were hoping for. Plus, the SEO work you did was fantastic, helping us get noticed online from day one. We couldn’t have asked for a better introduction for our new venture. Thank you!"
– Becky & Lee, Owners of Circe's Pizza
